That’s a wrap! 8.21.15

The week is over, let’s get this #wrapparty started!

#wrapparty I North by Northwest Boise

*Watch this week’s video collection below, or in playlist form on YouTube

John Lewis “Tiny Dancer”

Foot Locker “Grown Up feat. Rob Gronkowski”


Kentucky Fried Chicken “Fun Loving”

Honda “Honda Ignition”

Domino’s Pizza “Domino’s Anyware Party”

Geico Insurance “Kraken: It’s What You Do”

Lenor Europe “Dearest Trousers”

Lenor Europe “Wonderful Shirt”

Organic Valley “The Brononymous Hotline – Help Us #SaveTheBros”

Newport Folk Festival “Plugging In”


#wrapparty I North by Northwest Boise

Video ads are about to get a promotion. Google will continue to pre-determine search results in its everlasting quest for world dominance.

A gusher of money’: Google testing video ads in search results, industry sources say (Digiday)

AdWeek gives us a master class in the video marketing trends elbowing their way into prevalence:

These are the top 6 trends shaping video content today (AdWeek)

Survey says? If you’re in charge of video marketing at your B2B, chances are you’ve encountered at least one of these 10 common missteps. I’m not saying you made the mistake. You were just near it.

10 Video marketing mistakes awesome marketers avoid (Vidyard)


For more informative and entertaining articles about the strange and wonderful world of video, subscribe to our blog below. Fun fact: North by Northwest Boise is celebrating its 22nd year, and over 10,000 videos! It feels good, and we’re accepting all birthday cards, gifts, and cake at our physical location.

(Featured image via)


steph profile for web

About the Author

Stephanie Norell is the Marketing Director for North by Northwest’s Boise office. She loves horror movies and Pinterest, adores the classic film Xanadu, and “enjoys” disseminating her thoughts for trolls to discuss online.


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