That’s a wrap! 8.7.15

The week is over, let’s get this #wrapparty started!

#wrapparty I North by Northwest Boise

*Watch this week’s video collection below, or in playlist form on YouTube

Lunchables “Lunchables Uploaded”

Tribord “The Worst Drink in the World”


Hanes “X-Temp Technology”

ESPN “This is SportsCenter”

Nike/Jordan “The Dunk to End All Dunks”

British Red Cross “First Aid #RappedUp Volume 1 – Poison”


#wrapparty I North by Northwest Boise

Smart strategies deserve a little rock ‘n roll, and apparently pay off well.

‘Learn to Fly’ cover goes viral, teaches a rock star lesson in video marketing (ReelSEO)

What will draw digital-only viewers in? Paying attention to they whys-and-why-nots of cord-cutters will help you develop your digital work.

How to make your TV commercials work on digital (Unruly)

Just put it in the funnel. Where does it fit, you ask? What is a funnel for?

Video marketing how-to: Measure the success of your video at every funnel stage (Vidyard)

Facebook versus the universe:

Facebook and Twitter: Why video marketers need to treat them differently (ReelSEO)

Facebook has a ‘view’ problem, which is good news for YouTube (Digiday)


For more informative and entertaining articles about the strange and wonderful world of video, subscribe to our blog below. Fun fact: North by Northwest Boise is celebrating its 22nd year, and over 10,000 videos! It feels good, and we’re accepting all birthday cards, gifts, and cake at our physical location.

(Featured image via)


steph profile for web

About the Author

Stephanie Norell is the Marketing Director for North by Northwest’s Boise office. She loves horror movies and Pinterest, adores the classic film Xanadu, and “enjoys” disseminating her thoughts for trolls to discuss online.


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